They are filling the seats. Hanging on every word that proceedeth from your lips (err, pen). Because you’re sending them an autoresponder series that rocks, not just ‘blog updates’. Right?

Is your email marketing audience looking for blog updates or informative autoresponder series?

Is your email marketing audience looking for blog updates or informative autoresponder series?

Email Marketing: It’s The People That Matter

We’re almost at the close of 2014. We’re looking forward to filling our calendars with engagements for 2015. Some of us are in the midst of mobile marketing for the holidays or thinking about how to incorporate responsive email design in the coming year.

All those activities are worthwhile but totally worthless unless you add major value to those outgoing emails.
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Did You Know Google Panda 4.1 Rewards Quality Content? #FridayFinds

October 17, 2014
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Have you been keeping up with the latest Google algorithm changes? Do you know what Panda 4.1 is intended to do? Are you concerned that you could potentially lose significant organic search traffic or are you confident that the recent changes in SEO will reward you for quality content? This week, in my #FridayFinds series, […]

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Security on My Mind: How To Successfully Evaluate and Protect Your Online Technology Assets

October 3, 2014

Website security is a big problem. The evil surrounding us is baffling and seemingly indiscriminate.

The numbers show dire consequences for businesses that fail to put preventive measures in place. But you don’t have to be a sideline victim.

It’s time to adopt an offensive stance to protect online technology assets (like your business website). Empower yourself with information and proactive strategies.

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Are You Confused by Google Semantics? SEO Tips You Need.

September 26, 2014
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Do you feel like I do, that search Engine Optimization (SEO) has always been a bit of a mystery? For years, we’ve been taught that keywords, quality backlinks and “great” content will drive traffic to your site. But Google seems to be constantly changing the rules on us. Now we need to learn more about […]

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Can You Influence Consumers by Using Neuromarketing Techniques? #FridayFinds

September 5, 2014
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In my last #FridayFinds post, we took a look at neuromarketing and how big companies use it to influence buyers. For those of you who may have missed that article, in neuromarketing, companies use medical technologies such as fMRIs (functional magnetic resonance imaging) and EEGs (electroencephalography) to study how our brains respond to marketing stimuli. […]

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Big Companies Use Neuromarketing to Influence Buyers. Can You?

August 22, 2014
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As a website owner (and digital marketer), could you apply the principles of neuromarketing to your online efforts? Do you know what neuromarketing is? Do you know how to apply the principles of neuromarketing to your website design and how to create landing pages that will generate more conversions? Learn the answers to those questions […]

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Who Do You Listen to When Influential Bloggers Don’t Agree? #FridayFinds

August 9, 2014
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Have you heard that Chris Brogan is shutting down the comments on his blog? It seems that the dust has barely settled since CopyBlogger closed their comments. So, that debate will be stirred up again. (Mark Schaeffer is weighing in on this one too.) Speaking of debates, did you read Dan Shure’s views on the […]

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How Can you Improve Your Website Blog? #FridayFinds

July 28, 2014
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As a blogger, what would you prefer, lots of comments on your blog posts or lots of shares on social networking sites? Are you making one of the ten most common mistakes in blogging? Do you know what your EMV score is or use any of the 35 content marketing tools that I found on […]

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Want To Improve Your Social Media Game? #FridayFinds

July 12, 2014
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In this week’s Friday Finds, we’re going to take a look at some of the ways that you can beef up your social media strategy. With so many social media tools and tips available online, it can be overwhelming to find the best solutions for you. This week, I’m sharing resources where you can find: […]

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Ready To Take Your Blog to the Next Level? #FridayFinds

June 28, 2014
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Are you using the new “fetch and render” tool in Google Webmaster Tools? Do you have an XML sitemap? Are you wasting money on SEO services? In this week’s Friday Finds series, find a tutorial on how to create and upload an XML sitemap for your website (along with an explanation of what xml sitemaps […]

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