Can Anyone Really Follow 131,000 People on Twitter?

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On September 2nd, Chris Brogan unfollowed all 131,000 of his Twitter followers. (As of now, he’s following 376 people and 191,010 people are following him.) Why did he decide to delete all of his followers and start over? Spam. He was receiving over 200 direct message spams a day. Chris is referring to this as the “The Great Twitter Unfollow Experiment of  2011”. Now this may sound a bit drastic but we’ve all heard stories of people who have deleted their Twitter accounts and started all over again for similar reasons. So what went wrong and how can you and I avoid getting into a similar predicament? What sort of Twitter strategy should we implement?

Attaining Value from Social Media – Both Online and Face-to-Face

Okay, we’ve talked about this one before. Think of networking in real life. Opportunities can range from small intimate gatherings to large convention halls and multi-location events. Just think of the din. To be heard, a speaker needs a microphone, speakers  – an entire audio system to get our attention.

Then there are break-out sessions where we get to meet and exchange ideas with smaller groups of people. These may be people we know or possibly someone we just met. Unless there is some common bond, whether it be a shared interest, an exchange of information or some other connection, it probably won’t be a long conversation. I know if I’m paying to attend a seminar or conference and I don’t find the session to be valuable, I move on. Even if there is no fee, my time is my currency. I attend conferences to learn something new and make mutually beneficial connections with other like-minded business people

So, what makes online social media sites different?

Let’s Talk About Twitter.

I’ve heard a lot of people complain about Twitter because of the noise. It is noisy. I for one can’t possibly keep up with all the tweets but I do value Twitter for the way that I use it. (I’ve mentioned before that Twitter is consistently my number one source of referral traffic.) I have a strategy for using Twitter and have never take the medium lightly.

I use Twitter to keep connected with the community of bloggers that I belong to and I make every effort to only follow people who bring value to me. It may not always be related to blogging or business strategy (which are my niches). I try to follow people with a broad range of interests. I do make a conscious effort to share valuable information as well as fun “stuff”. After all, I want people who follow me to find value in my tweets.

What About Automatically Tweeting Other People’s Stuff?

If I was simply RT’ing other people’s “stuff” and my readers don’t find it interesting (if I’m not interested in it), I could risk losing followers. Sure, I use Twitterfeed to automatically tweet new posts for a select group of bloggers. I know each one of these bloggers and count them as friends. They comment here. I comment on their blogs and they all have me in their Twitterfeeds too – not because we made a deal or because we feel obligated to each other. I’m in their Twitterfeed for the same reasons they’re in mine. We value the quality of the information that we share and the content brings value to our readers.

How Do You Build a Community?

A while back, I wrote a post titled “2 Steps to Stalking the Popular Kids and Getting More Traffic”. In that post, I talked about getting on the radar screen of bloggers who are popular with the same readers who I want to reach. Notice that I didn’t say be seen by bloggers with huge followings? Well some of the bloggers that I reached out to did have large numbers of followers but I could see by their interactions that these were true followers that they were connected with. These bloggers had hundreds of comments on their posts and there was a conversation going on. Part of my strategy to build awareness of my blog was to engage some of these select bloggers in the hope that they would like my blog, like me and start sharing my posts. (It seems to be working. :).)

What’s your strategy for social media like Twitter? Do you take the time to check out someone’s profile before you follow them? Do you look at their tweets?  Anyone out there have a Twitter account that you feel is so out of control that it really may be time to abandon it or start anew?

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Published by Sherryl Perry

Welcome! If you're looking for help building an Internet presence that fits your needs and works for you, you're in the right place. I blog common sense articles about WordPress, social media and SEO. My goal is to help small business owners and entrepreneurs understand their core business. Together, we can develop and implement business strategies that make sense to you.

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76 Comments

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  1. Hello Sherryl,

    To be honest, this is one of the reasons I didn’t want to start using Twitter. But then I realized that I could really get connected with some really cool folks who have done some pretty awesome things in fields I’d love to branch into with my work.

    I finally created a twitter account and have had some great interactions with the folks I follow. I’m still a bit of a noob when it comes to handling people that following you. I always feel that they should say hi or something if they want me to follow them back. 🙂
    I simply wait till I’m curious enough to engage them or wait till they say something to me before I follow them. 🙂

    I’m definitely going to try and use these “lists” things too. Dunno.

    Thanks for the great info SP.

    1. Hi Tony,
      Thanks for sharing your thoughts. I do have a question for you. Are you saying that when someone follows you, that you would like them to say hi to you before you follow them back? Since you can’t send a DM (direct message) to someone unless they’re already following you, they would need to send a tweet directed to you.

      Personally, I would not want to start receiving tweets directed to me from everyone who followed me. (I think it would drive me nuts.) One of my pet peeves is receiving automated DMs from people who I’ve just followed (especially the ones that ask me to visit their site, “like” their FB page or download one of their “free” giveaways).

      When someone follows me, I quickly scan to see if they fit a “profile” that I have (in my mind). Do I like their bio? Do they have enough “tweets” to justify the number of followers that they have? Do I recognize any of the people who are following them as being people who I trust and respect.

      (You may have just given me an idea for a new post 🙂 Thanks!)

      1. Do you really keep up with the 2k followers you have. I would think following that many people would just be so exhausting. 🙂 Your strategy for following back is a good one. I’d love to read more about it and maybe ill just figure out a way to connect with folks as my account numbers grow. Having a solid plan for following and unfollowing, direct messaging and such is something I’m trying to set ground rules for now so that i have more control later. Lists have been the coolest discovery for me so far. 🙂 Hashtags have become my close friends too.

        1. Tony,
          I don’t have that kind of energy (to keep up with 2k followers) but I estimate that I regularly interact with probably about 500 of those followers either here, on their blogs or on another social media site such as LinkedIn (where as of today, I have 550 connections), Facebook, Google+ and Triberr.

          I also use ManageFlitter.com to occasionally clean out my list of people who I follow. There will always be people who will follow you in hopes that you’ll follow back and then they unfollow you. I won’t unfollow someone simply because they’re not following me but I will unfollow those who I don’t recognize as either someone I know or someone who brings me value (by tweeting great content that I can either learn from or share).

          Lists and hashtags are great. Using hashtags played an instrumental part in getting certain topics to appear for me on Klout.

          1. Thank you for sharing Sherryl, very insightful information. Look forward to your future post. 🙂

            Tony

  2. We’re beyond the point that anyone can argue against social media… Google is even admitting they use it as a ranking signal. Time to get our butts in gear! lol 🙂

  3. It is very important that you know how to use social media and you know the qualities of people to follow. I don’t see the worth of following 131,000 people on twitter if they will not follow you back or not even communicate with you.

  4. Some people go for numbers and other for quality. They’re both ok in my book. If you go for numbers there’s no way to check every profile, but you’ll still get conversions. If you go for quality you have to check every profile, but it takes more time to build up the account. Both methods have advantages and disadvantages.

    1. Stan,
      I doubt if you remember leaving a comment on my blog (about Chris Brogan unfollowing 131,000 people on Twitter). Somehow, your comment slipped by me. I do either check profiles before I follow someone or at a minimum look at their tweets. One of the things that makes me quickly decide to not follow someone is if they’re following hundreds or thousands of people but have very few tweets. That always makes me think that they’re up to something. 🙂

    1. Thanks for letting me know that you found it informative Pete. I find the ratio of the number of Twitter followers vs. the number of people you’re following to be very interesting. Some people don’t seem to keep it in mind and others are intent on keeping the number of people they’re following very low.

  5. I think they did a study that said you can really only follow the lives of 30 or so people at a time. 100,000+ seems a bit much.

  6. Hi Satrap,
    I agree with you. I don’t understand people who won’t follow you if you don’t follow them back. Their motivation must be purely in the numbers. I follow plenty of people who don’t follow me back. My motivation is that I’m seeking good content that adds value to me and/or my blog readers.

  7. I’m not really that active in social networking sites so I haven’t experienced a serious problem with this. But with my facebook account, I was then connected to a “businessman”, I think so, but I don’t really personally know him. Then after that, I kept on getting updates with different fan pages, promos, etc. and was totally annoyed with the situation so I deleted him in my friend’s list. The moral lesson is, never connect yourself to somebody who you don’t really know in person or if you don’t have any business with them.

    1. Hi Audrey,
      It’s definitely a fine line between expanding your network and associating yourself with someone who annoys you (or worse). I tend to accept friend requests on Facebook if they’re connected with other people who I’m friends with. A few times, they have started posting on my wall and I’ve deleted their posts. Like you, I eventually unfriend them. On the flip side, I have made great connections with friends-of-friends and have met some of my clients that way. You just never know.

      1. Yeah! I agree with you. Not because we had a negative experience before when it comes to connecting with other people who we don’t personally know, we already need to close our doors with the other opportunities for us. It’s a good thing that you were able to get more clients because of your connections.

  8. I’d have to say that I’ve never really been the biggest fan of twitter or social media. I can understand the appeal and appreciate the attraction in brining people together, but it can be a tiring affair trying to build connections that are worth while as opposed to just connecting with as many people as possible.

  9. Of course, nobody wants to get 200 spam messages per day at their twitter account. But, considering that his account is linked to over 131K other accounts, when you think about it, is 200 really that atrocious a number? If each one of those accounts sent him one message a day, only 0.15% of those accounts (I did the math) would be spamming. I WISH I had that ratio for spam emails vs total emails received…

    1. You sound more organized than I am when it comes to Twitter Randy. I have Twitter lists but I rarely look at them. I tend to keep a close eye on who RTs my tweets and I tweet a lot of the posts I read on a daily basis. When it comes to getting my attention, you sort of need to be on my radar screen. (Commenting here does that too. 🙂 )

  10. I think that Twitter can be very effective in terms of getting traffic and staying connected with like minded people but in my opinion following 131,000 people on Twitter is just ridiculous. At that point it’s just a number. At least, that’s how I see things.

  11. I believe that Facebook is a far better way for small businesses to target their customers. Twitter serves large corporates well but unless you build a huge list of followers that probably never even glance at your tweet you have little chance of creating a big impact. Stick with the facebook and encouarge ‘likers’ to also become ‘followers’.

  12. Though I love to have so many friends in Twitter I always try to filter out those that share the same interests with. I’m an online marketer and Twitter is not only a place to socialize but also a huge place to acquire clients and customers. If you love the same stuff, your feeds will definitely get noticed 🙂

    1. Hi Jane,
      “If you love the same stuff” – that is so true! I find new people to follow simply by looking at recommendations like #FFs of people who I’m particularly fond of. I figure if they like/respect the person enough to give them special notice, than I probably will too.

  13. Hi Sherryl,

    I haven’t read Chris’ post, but since you’ve highlighted it, I will. When I first started with Twitter, I didn’t have a clue, like others have said. Earlier this year (maybe it was late last year) I dumped almost all of the followers I had on my personal account. I could tell about half were spammers and bots.

    I did the same with the business account. There are so few people there right now, I know most of them really want to follow me. 😀

    My strategy is simply “relevance.” You’re in my Twitterfeed — along with about 50 others who provide relevance to what I’m doing. I do read many (not all) of the articles that get automatically tweeted. For the most part, I know I can trust what those writers and business owners put forth. If I see something to the contrary, they’ll get removed.

    BTW: You have a helpful message atop your CommentLuv Premium link that I haven’t seen elsewhere. Did you add that yourself or did it come standard?

    1. Vernessa, You and I are so on the “same page”! I feel exactly the same way about trusting people. You’re in my Twitterfeed too. I don’t have 50 people in my Twitterfeed but I am still in a Triberr tribe. That tribe is managed by someone who I trust. I honestly don’t know all of the members in that tribe so I do rely on her decisions. I do try to keep an eye on it and I have formed relationships with some of the members.

      I just created a personal Twitter account today. Almost 2 years ago, I had checked and my name wasn’t available. So, I never set one up. Today, I took the cue from John Soares and now I’m TheSherrylPerry on Twitter. 🙂 – I’m already following you and a few others.

      I did add a couple of messages in CommentLuv Premium. If you let me know what the message is, I’ll tell you what field.

      1. Glad you were able to secure your name. Having it in all the social spheres helps with branding. It has a decidedly celebrity ring to it … TheSherrylPerry … LOL

        Yep, we’re definitely on the same page, like-minded in business approach, and we both love Mass. (And I love hot coffee, but fell in love with iced coffee when I lived in Boston.) 🙂

        CommentLuv Premium — I’m seeing a little message “Please enter a URL and then click the CommentLuv checkbox if you want to add your last blog post.” It’s in a tiny font, just like the “keywords” message. It sits right above the CL checkbox. It goes away as soon as you select your preferred post from the dropdown.

        Now I’m thinking it’s one of those standard messages Andy’s been adding and tweaking. I’ll bet I haven’t seen it before (maybe you haven’t either?) because I’m almost always logged into my site when I reply to comments.

        1. “The” Sherryl Perry – it is kind of funny. It seems a little egotistical to me but I really needed a personal ID and someone else beat me to the Twitter name. (I’ll take consolation in the fact that I own the dot com domain name. 🙂 )

          It must be a standard message Vernessa because I don’t see it. For some reason, I’m having a problem with my TwitterLink. I’ve got to hop over to the forum and ask Andy about it.

  14. It always amazes me how people put such a high importance on the amount of friends, fans or followers – instead of focusing on the quality of their page content or their tweets.
    I prefer to know with who I want to communicate, blog or tweet with. 🙂

  15. It would be helpful in my opinion if you could somehow track those that actually read your tweets – and just get rid of those that don’t. That way, you could be somewhat assured that you are reaching an audience that is interested in what you have to say. My suspicion is less then 5% of the people that actually follow you bother to look at your messages. I have no data to support this of course 🙂

  16. to be honest, I am not an active twitter users. I prefer facebook fanpage to share and I think it’s more effective.

    1. Some people love Facebook Velli. I wish I used it more. I think part of the reason that I’m so attracted to Twitter is that the 140 character limit works for me. I can get a little wordy if left to my own devices. 🙂 The limit works for me time-wise.

  17. Hi, Sherryl.

    Right now, it says that I am following 1,355 people on Twitter and I’m being followed by 2,446. Although the number of people I am following doesn’t hold a candle to that of Chris Brogan, I am still planning in whittling it to just the number of people whose blogs I really do read. I have actually started doing that but the process has been quite slow because I am so snowed under with work. But, I get what you mean about following the right kind of people.

    Thanks for the reminder.

    1. Thanks for dropping by Wes. You ration of followers to following looks good to me. I don’t clean up the numbers that I’m following very often. Every once in a while, I’ll go in to JustUnfollow.com and clean it up a little. There are some bloggers that I keep following because I recognize their blogs and even though I’m not a regular reader, if I’m looking for topics to share, I may spot their tweet in my feed at just the right time and pass it on.

  18. Hi Sherryl,
    Wow, that must have been a big decision on Chris Brogan’s part. For me, it’s a good thing that I learned from my FB mistake. It was getting crowded and cluttered and I decided to unfriend those that does not contribute value to me.
    I have been more careful with Twitter. I’ve been more choosy and only follow those that I can have interaction with.
    Thanks for sharing. Have a nice day!

    1. Hi Theresa,
      Thanks for sharing your experience with us. I know I’m not using Facebook to it’s full potential as far as my “fan” page goes. (I cringe whenever I use that word.)

      As for my personal page, I haven’t unfriended anyone yet. Although I do hide all posts by the two teenage girls in my family. (If I were their mother, I couldn’t but being an Aunt has it’s advantages.)

  19. Hmmm… I like the idea of deleting followers. I connected with way too many people when I thought that having the “numbers” would give periodic leads or tipping points. In the end, only a quality relationship is going to render new business. I’m going to have a twitter divorce party this weekend!

    1. A “twitter divorce party”! LOL – I love it. There are lots of tools out there. I use JustUnfollow.com when I get the urge to clean house. With a free account, you can unfollow 50 a day. So, you may need to pace yourself Keyuri. 🙂

  20. Hi Sherryl — interesting post. Three quick points (I could write a thousand words):

    1. I don’t read DMs, period. It’s rare that someone is actually trying to have meaningful communication with me through DMs.

    2. I use lists to organize the tweets of people I’m most interested in.

    3. And I use Hootsuite to manage it all, including scheduling tweets.

    1. Hi John,
      Another recommendation for Hootsuite! I have to buckle down and start using that.

      I read DMs when they’re from someone who I’m connected to on a personal level. To me, it’s a lot like passing a note in school. 🙂

      1. Your use of DMs makes sense. For me, I’ve found that it’s so rare I get a useful message that I rarely bother looking.

        But I did just look and there were 2 DMs from people I know with significant info. It’s just that I get one significant DM for every 20 or so that aren’t significant.

  21. Hi Sherryl

    This is one thats close to my heart. I fell into the autofollow mode in the early days when I first started out on twitter. Young, naive and stoopid…All I can say is what a damned mess! Sanity took hold and some time back I actually went through the process of paring back from over 7000 followers to now I think its around the 300ish mark.

    These are now people that I want to follow, it makes communication a whole lot easier and cuts a lot of the crap out of my stream. You learn from your mistakes…thats for sure.

    Its funny we must be on the same wavelength I have a post coming out tomorrow on the whole numbers game too.

    Thanks for the great info.

    1. Hi Jackie,
      Your ratio of the number of people you’re following vs the number that is following you is impressive. I know you’ve mentioned before that you had lost control of your Twitter numbers but I had no idea that your numbers had been that high. At some point, I may decide to pare the number that I’m following too. At least you did it methodically and not in one fell swoop like Chris Brogan did.

      I agree that we are on similar wavelengths. 🙂 That’s happened to me before too. I’ve actually had people leave links to articles that they had just posted on the same topic. It’s all good to me because we each have our own voice. I’m looking forward to reading your post!

  22. Am not surprised he got rid of the 130,000 followers since he was blasted with all kinds of nonsense. Personally had 1,800 followers and recently decided to have a look at who they were. Got rid of about 1,000 followers that are absolutely useless for anyone serious to have in their network. Started sending more tweets and it’s actually interesting and working better. Not least on Klout:-)

    1. Catarina, Are you saying that you stopped following about 1,000 followers? You’ve mentioned before that you seem to get requests to connect with people who are really just looking for opportunities to self-promote. Just recently, I signed up to be notified of the people who are unfollowing me. I was curious to find out if they were people who I was following back. So far, everyone that I’ve seen (with the exception of one) was someone who I wasn’t following. This leads me to believe that they were following me only for the follow back.

      As for your CommentLuv plugin, is it up to date?

  23. Hi Sherryl,

    Excellent points here.

    Successful tweeting is engaging tweeting. Sure, we automate some processes the connections are formed through valuable RTs, answering questions and engaging individuals.

    You will be successful on twitter in proportion to the number of significant connections you develop. Friends help expand your presence by RTing your stuff to their audience.

    It all starts with how much you give. How many RTs. How many value-packed comments you leave on a buddies’ blog. The idea is to keep giving freely and you eventually receive generously.

    Thanks for sharing your insight!

    RB

  24. Hi Sherry!
    You covered this topic well. I am very particular about the people I follow on Twitter, that is because I want to make sure that I can actually read my Twitter timeline without the need of using lists to filter out the noise.This means I tend not to follow people who update a 100 times a day. I only follow people that I know and really knew me. All the Best!

    1. Hi Rob,
      You actually read your Twitter timeline? You must have your Twitter under control! When I look at my timeline it’s more like Arnold Schwarzenegger in one of his Terminator movies scanning for something that jumps out at me. 🙂

  25. It’s time consuming, but I check every website of people who follow me on Twitter. I do not automatically follow people who follow me. If I have any qualms about a website I will block the person from following me. I also do not follow people who do not have websites – how else can I learn about them? I can’t take the time to do a Google search. I seem to get waves of invitations and then it will be quiet for a couple of weeks.

    I have no idea how most people find me but I’m sure there are auto-systems that search key words and other systems that will follow anyone just to sell a product. Not long ago I pared down the list of people I was following. That sounds like I read every tweet in my stream but that’s impossible. I use Hoot Suite to create lists of categories of people I want to follow. Twitter can overwhelm you if you let it.

    1. Hi Jeannette,
      That’s a great idea to block people when you have qualms about their website. I don’t usually check websites unless I still have questions. I generally pay more attention to their tweets and I’ll follow those links to see what they’re up to. I agree it’s time consuming but I think it’s the smart thing to do. The two of us seem to be staying out of trouble so far! 🙂

      I confess that I am still not using Hoot Suite! I have to make that a priority.

  26. I don’t spend as much time with the social networking media scene as I probably should. It seems like a lot of people will just follow someone with the expectation that they will be followed back. Sometimes it seems a little pointless. You follow me…I’ll follow you…neither one really cares about the other that much. They just like to see their follower number increase. Then, there are the people that buy followers one way or another. I really don’t see the point. I guess it makes them feel more important when they have 20,000+ followers.

    1. Hi Ray,
      You’re referring to people in the numbers game. I am so not in the numbers game. In addition to following people with great content, I also follow back people who I think I can help. I also follow back people who blog in the same niches as my clients. Then, I introduce them to each other. 🙂

      I probably won’t be RT’ing for these bloggers (because their content probably isn’t of general interest to the majority of my followers) but it’s part of building a community.

      1. I guess bigger numbers look better or something. Same thing on facebook and most other sites. I sometimes hear teenagers saying something like you only have X many friends…looser. They said the same thing back in the myspace peak of popularity days.

        Anyway unfollowing that many people must have been quite the process and a bit of work.

  27. Somehow, it might be that he intentionally followed thousands to be followed back and gain that much number of followers… then unfollow to look like he’s that authoritative? Honestly, I see people have so much followers like 40k but they’re following 35k and that kind of strategy to follow back to gain more comes in mind.

    1. Hi Kenneth,
      Chris Brogan is one of the very first bloggers that I followed when I started blogging and I learned a lot from him. I don’t know him really well personally but I know he’s well respected and I believe that he deserves the respect. I’d like to think that it wasn’t a tactic to build authority but it certainly could have been. This will be interesting to keep an eye on.

  28. Hi Sherry,
    I only follow people on twitter than I know. These could be people that I know personally or blogs that I visit on a regular basis.

    Besides people that I know the second most common twitter follower that I get are in the marketing niche.

    1. Hi Justin,
      Sometimes I’ll follow people who some of my favorite bloggers have recommended. I’m always looking for quality articles to share and this tactic has paid off for me in the past. I also like to follow people who comment on my blog. They have to meet my “criteria” but they almost always do. 🙂

  29. I agree with Tia as to wondering what was the experiment. What I found a bit sad was a number of the people commenting were nearly pleading for him to follow them again.

    I only check about once a week who follows me as I have found those that are just looking for numbers or spammers unfollow you within a couple of days if you don’t auto follow them. It looks like your approach is really working for you which is great.

    1. Hi Susan,
      I have no idea what’s experimental about it either. It just seems drastic. Tia brought up a very good point about looking like a celebrity.

      It is sad that people are pleading with him to follow them. What’s the point in that? It’s far better to concentrate on those people that you can truly connect with – the ones that bring value. I’ll have to go back and read more of the comments when I have time. It’s like a mini reality show unfolding before our eyes. 🙂

  30. Hey Sherryl – Thanks for pointing out Chris’ article. I hadn’t read it. I wonder what is he “experimenting” with? The funny thing is that only those who read his blog will know for awhile, and those who get a report about who unfollows them. I bet that he’ll retain almost all who already follow him.

    In the end, he’ll be another one of the people who are hardly following anyone and having hundreds of thousands of followers, just like a celebrity.

    1. Hi Tia,
      I don’t know why he’s calling it an experiment either. I may have called it throwing the baby out with the bath water.

      You’re probably right that he will end up looking like a celebrity. What I don’t understand is why he got that many followers in the first place if he wasn’t in it as a numbers game from the beginning.

  31. Hi Sherryl!
    I’m hardly the one to give advice on SM. I can see why Chris Brogan started over. I despise spammers, link scrapers, and hackers equally. Seems you and I agree on the use of social media.

    Twitter is my favorite. I check every twitter profile before I follow and read every post before I will re-tweet it. I RT what I think is valuable, fun, or interesting.

    I do have a small list of trusted bloggers, like yourself, that I enjoy supporting and know their posts are always valuable or fun, depending on their niche. On occasion I will RT for those people and read the post later when I’m slammed.

    I never used auto anything and am not comfortable with the idea of using it either. The closest I’ve come to auto is buffer or scheduling with HootSuite.

    Thanks for great read 🙂

    1. It’s great to have that list of trusted bloggers to rely on. Sometimes, I feel like I’ve been quiet for too long on Twitter and I’ll check someone’s tweets. If I’m lucky, I’ll find a tweet of another blogger that I also follow and then RT that. That way, I spread a little Twitter love to two people who I follow and respect.

  32. Hi Sherryl. I love your title – it made me laugh because I have always thought the exact same thing. I remember many years ago when I first got on Twitter. I had NO idea what it was! I got a message from an old friend from HS who lives in Colorado saying she was “following me”. I wrote to her and said “I hope you know where I am going because I have no idea!”. I hadn’t seen Chris’ blog so thanks for pointing that out. It is almost comical the responses he received. I don’t have nearly as well-defined a Twitter strategy as you do (OK that is a HUGE understatement!) but I actually do check to see who someone is before following them back. I don’t want my name/brand associated with something/someone I either find offensive or totally disagree with. Thanks again for a value-ridden post. I am always learning from you – just wish I had more time to learn more… 🙂

    1. Hi Julie,
      That was a funny response to your friend. Some of the responses are sad and others are comical. You’re definitely one of the bloggers that I know who takes care with your Twitter. It’s a pretty safe bet that if you’re following someone, I could benefit from following them too. 🙂