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Blogging Business Strategy Websites

Case Study: Consolidating Multiple Websites Into One

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When I posed the question “Do You Want to Consolidate Multiple Websites?”, I didn’t expect such clear lines to be drawn between people who strongly believe in maintaining separate niche sites and those who themselves are dealing with whether or not to combine WordPress blogs into one main site. While everyone wasn’t in total agreement, most everyone agreed that there can be situations where consolidation is the best route to go.

Was my post controversial? Yes. Not everyone agreed with our strategy. Some readers felt that clearly defined niche sites are the route to go. Other readers were considering the same strategy. The thing is that there isn’t a one-size-fits-all strategy for deciding if you need one website or multiple sites. This week, let’s take a closer look at the thought process behind the decision to merging multiple blogs into a new cohesive brand.

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Blogging

SEO Resources Bloggers Can Use #FridayFinds

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SEO (search engine optimization) is one of the most talked about topics that bloggers hear about. Whether we want to understand it or not, bloggers need to be aware of the basics of SEO. If we choose to ignore it, we’ll either miss the opportunity to get free organic search traffic or (even worse) risk being de-indexed by Google completely.

Today, in this episode of my #FridayFinds series, let’s take a look at some of the basics of SEO. My first find is chock full of SEO tips for publishing on LinkedIn and my second find recaps a roundup of eleven articles from bloggers including Dr. Peter J. Meyers (MOZ.com), Christopher Ratcliff (eConsultancy.com), David Shiffman (SEMRush.com), Garrett Moon (CoSchedule.com), Danny Sullivan (SearchEngineLand.com), Jayson DeMers (AudienceBloom.com) and Rizvan Ullah (Ranktactics.com).

You’ll also find some videos from Matt Cutts and John Mueller. Some of these posts are older but (I believe) they’re evergreen.

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Blogging Guest Posts

2 Powerful Strategies You As A Blogger Desperately Need

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Who doesn’t love blogging?

Who doesn’t want to improve upon what they’re already doing or learn something that might help them move forward!

Whichever might be the case for you, we are happy you’re here.

Sherryl was so kind to extend an invitation to be her guest so I thought I would share some very powerful strategies with you that have really benefited me.

I have no doubt that you’re already doing really well with your blog but there is always room for improvement wouldn’t you agree?

I believe every blogger needs to know these 2 powerful strategies in order to improve their blogs.  They can even help you become a better blogger too.

So what exactly am I referring to?

Let’s start with this one…

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Blogging Guest Posts

Re-Thinking Your After Blogging To-Do List

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It’s not over, when it’s over,” they say.

Just writing up awesome content and publishing on your blog isn’t enough. There’s a lot more that has to go on after publishing. Sharing on your social networks, reaching out to influencers to let them know that they’ve been mentioned in your post, and a lot of those other things you do to push your own content are basic essentials, and you’re probably already doing these.

But then, there’s a lot more that ought to be done. There’s just too much content out there and you’ll now need to do keep doing more just to be seen, heard, and read.

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Blogging Friday Finds

Will Building Your Blog Community Make You a Superstar? #FridayFinds

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When I first started blogging, (back in 2010), I struggled to get anyone to visit my blog – let alone comment.  That’s a common problem and one that many (if not most) bloggers struggle with. I finally turned the corner and started building a solid following after implementing what I always refer to as my “Stalking the Popular Kids” strategy. It was effective for me then and still is now.

This week, in my #FridayFinds series, lets take a look at how two bloggers (both have been blogging since 2009) are building blog communities that are driving traffic to their sites and engaging in comments! Meet Jackson Nwachukwu who recently launched his latest blog, WorthBlogger.com and Adrienne Smith who is launching her new course “Build A Blog Community”. I’m sure you’ll be able to learn something from both of them. (I know I have.)

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Blogging Friday Finds

Who Do You Listen to When Influential Bloggers Don’t Agree? #FridayFinds

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Have you heard that Chris Brogan is shutting down the comments on his blog? It seems that the dust has barely settled since CopyBlogger closed their comments. So, that debate will be stirred up again. (Mark Schaeffer is weighing in on this one too.) Speaking of debates, did you read Dan Shure’s views on the importance of comments to a blog success? And then read Marcus Sheridan’s opposing view?

Last week, we discussed how emotional headlines gain more shares (and took a look at a tool to analyze them).  This week, we’ll take another look at more analysis of effective headlines. We’ll also take a look at another epic post by Adam Connell where he shares tips on successful blogging that doesn’t rely on driving more traffic. All this and more in this week’s #FridayFinds.

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Blogging Friday Finds

How Can you Improve Your Website Blog? #FridayFinds

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As a blogger, what would you prefer, lots of comments on your blog posts or lots of shares on social networking sites? Are you making one of the ten most common mistakes in blogging? Do you know what your EMV score is or use any of the 35 content marketing tools that I found on Clickz.com? Read this week’s #FridayFinds to hear about some blogging ideas that can help you increase engagement on your blog and drive more traffic to your site.

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Blogging Friday Finds

Ready To Take Your Blog to the Next Level? #FridayFinds

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Are you using the new “fetch and render” tool in Google Webmaster Tools? Do you have an XML sitemap? Are you wasting money on SEO services? In this week’s Friday Finds series, find a tutorial on how to create and upload an XML sitemap for your website (along with an explanation of what xml sitemaps are). Also, learn about some SEO services that you don’t want to invest in, some great blogging advice and tips and advice on blogging to become a highly paid expert. As always, I hope you find this week’s #Friday Finds helpful and you learn something new here.

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Blogging

Time To Tweak Your Strategy for Commenting on Blogs?

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Do you have a strategy for commenting on blogs? If you’re new to blogging, you may not have one yet. You may simply want comments (any comments). We’ve all been there. If you’ve been blogging for a while, you undoubtedly have a plan. You’ve developed relationships with other bloggers and frequent their blogs. You’ve identified key “influencers” in you r niche and follow them. You know who your target reader is and you know where your referral traffic is coming from. You also have heard enough about Google penalties for “unnatural” links that you’re very aware of what sites you’re linking to (and what sites are linking to you). So, today, let’s take a look at some ways in which commenting could potentially hurt you and a couple of suggestions on how to engage your readers by featuring their comments and sharing them through social media.

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Blogging

What Blogging Tips Are You Missing?

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As a blogger, do you sometimes feel that the “rules” that you followed last week have changed? For example, are you still writing blog post titles that are close to 70 characters long? What if I told you that it’s now best to limit them to 55? Did you know that research shows that longer blog posts attract more links (which helps your page rank)? Did you know that longer means 1,500+ words? Well, that’s definitely up for debate but there’s plenty of research to support that. At the same time, there are definitely exceptions (think Seth Godin style). So, where can you start? What resources are available that you can refer to for answers to these questions (and many more like them)?

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