This week’s Friday Finds includes tips from 33 influential bloggers who share their insights and experiences on how to improve reader engagement. Also asked this week is the question: Were you hit by the recent Google penalties? Do you know how to check to find out and what would you do if you were hit? You won’t want to miss an epic post featured on SocialMediaExaminer that lays out steps to getting the most out of Google+. Also, get more info on designing a responsive design for mobile computers including an excellent case study of how one company developed a responsive website and were able to eliminate their separate mobile site.
How Do You Increase Reader Engagement?
In case you missed it, Adam Connell, @adamjayc, recently interviewed 33 influential bloggers to learn how they engage readers and build a community around their blog. The 3 questions that Adam asked are:
- Which tactics have had the biggest impact on your blogs reader engagement?
- Has anything ever backfired on you when you have been trying something new to improve reader engagement? If so, how? (optional)
- Are there any other personal insights/tips that you’d like to share? (optional)
There’s a wealth of information in the epic post 33 Experts Share Their Secrets For Improving Reader Engagement. You’re bound to benefit from lessons shared from bloggers like Seth Godin, Dino Dogan, Anita Campbell and David Risley (plus many more including several bloggers who regularly comment here like Adrienne Smith, Ana Hoffman, Francisco Perez, Lisa Buben, Ms Ileane Smith, Mitch Mitchell and me).
Were you hit by Google Penguin 2.0 Penalties?
Thanks to Adrienne Smith, @AdrienneSmith40, for her Thankful Thursday post where she highlighted 6 posts (including my article on pinging). The post in this week’s collection that resonated the most with me was Tim Bonner’s article Google Penalty Checker – See How You’re Affected.
For those of you who have been reading (and hopefully participating in) the discussions in the comment section, you never know when a highly respected blogger will get penalized by Google. Kimberly Castleberry, @AskKim, was hit by the recent Penguin 2.0 update (and I recently discovered that I have been too). Both Tim and Kim recommend using Fruition.com’s Google Penalty Checker tool to find out if you were affected. If you discover that you were hit, check out Kim’s excellent article Penguin 2.0 – My Status Update #2 – Disavow and Reconsideration to learn how she’s handling it.
How Can You Get the Most out of Google+?
If you’ve been thinking of beefing up your presence on Google+ and are looking for a powerful resource to get started, check out this amazing post by Kristi Hines, @kikolani, which she recently published on SocialMediaExaminer.com: How to Use Google+ to Expand Your Business Influence. In her article Kristi discusses:
- How to claim your Google Authorship
- Connect your business website with your Google+ Page
- Start using hashtags
- Create a better Google Plus cover photo
- Use Google+ as your Business Page (rather than your personal profile)
- Host a Hangout
- Create a Community
- Promote your local business (Google+ replaced Google Places)
Website Design for Mobile Computing
Earlier this week, I published a guest post by Teddy Hunt, @tedhunt9, who wrote 6 Ways Tablet Computing Influences Web Design. It’s been predicted that there will be approximately 665 million tablets in use by the end of 2016. So, website designers shouldn’t ignore the need for mobile websites that work well on tablets.
After publishing Teddy’s article, I came across Adapting To A Responsive Design (Case Study) by Matt Gibson, @DuckyMatt. Matt’s post on SmashingMagazine.com is an in-depth study of the process of creating a new responsive design website for Cyber-Duck, a company that has been designing websites and adaptive mobile websites for years.
Prior to moving to a responsive design, Cyber-Duck had been maintaining a separate mobile website. This post is a little more technical than much of the content that I share here but it’s a good insider peek at the process behind creating a responsive website. Even if this is a project that you’re not prepared to implement yourself, this informative piece should provide you with some much needed insight.
Over to You:
Have you had a chance to read any of the articles that I highlighted this week? Which were your favorite finds? Did you know there was a way to measure the impact of the Google Penguin 2.0 update? Had you heard that both Kimberly Castleberry and I were hit? (I only recently learned this. So, you’ll be hearing more from me as things progress. Meanwhile, I’m keeping a close eye on Kim’s progress.) Please feel free to weigh in on any one (or all) of the info that I shared with you this week and as always, thanks!