They are filling the seats. Hanging on every word that proceedeth from your lips (err, pen). Because you’re sending them an autoresponder series that rocks, not just ‘blog updates’. Right?
Email Marketing: It’s The People That Matter
We’re almost at the close of 2014. We’re looking forward to filling our calendars with engagements for 2015. Some of us are in the midst of mobile marketing for the holidays or thinking about how to incorporate responsive email design in the coming year.
All those activities are worthwhile but totally worthless unless you add major value to those outgoing emails.