Encourage Reader Interaction On Your Blog & Reap Numerous Benefits

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The interaction between webmasters and visitors or readers in a website is often used as a gauge for the quality of a website and its writers or content contributors. The most telling indication of interactivity is the number of comments a website gets for its articles.

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Treat Your Blog Posts Like Website Home Pages

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Your blog is a website. There’s nothing special or magical about it. The same basics for good website design apply. You need to drive traffic to your blog just as you would if you had a website for your business that didn’t include a blog. The main difference is that with a blog, each post […]

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Can One Website Meet the Needs of Multiple Niche Target Markets?

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I was recently approached by a gentleman who was interested in having a website built for him. As we started our initial consultation, I commented that his domain name was somewhat generic for the product that he was building the site for. Upon further discovery, I learned that the site name was intended to cover […]

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How Will You Stand Out?

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Finding products to sell online can be fairly easy. There are countless vendors out there that are looking for people to sell their goods. Problem is that unless you find some way to differentiate yourself, odds are your website is going to get lost amongst thousands of others. Chances are there are lots of people […]

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What Makes Good Website Design? – (Part 3 of 3)

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In part 1 of this series, I recommended that before you or your website designer begin designing your website, you understand who your target customer is. What type of a website will appeal to them? Should your site have a fun and creative feel or should it look trustworthy and serious? Are you working with an existing brand […]

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What’s The Best Way to Build a Website? – (Part 2 of 3)

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We’ve all seen poorly designed websites. Some are obviously do-it-yourself attempts and others are honest efforts by someone who’s dabbled in a little code. Still others are built using free website builders that are offered by website hosting companies or built using a website template.

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Who’s Your Customer?

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Whether you’re starting a new business or growing an existing one, you need to know who is going to buy your “stuff”. (Stuff can be a product or a service. It can be something uniquely yours or something you’re selling for someone else.) Who will buy it? Who is your target customer? As you identify […]

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