4 Simple Steps to Building Your Brand Online

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Building your brand online can help you be one of the first people/businesses that comes to mind when someone is looking for your product or service. In the small town that I live in, there’s a woman who drives a truck around selling fresh produce. She’s known as the “fruit lady”. She is a walking/driving advertisement […]

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Is Your Twitter User ID Part of Your Brand?

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I don’t know if this branding strategy makes sense to anyone but me but when I first reserved my Twitter name, I puzzled over how I could tie it into my brand. After all, 15 characters isn’t much. If my domain name (keepupwiththeweb) had been 1 less character, I could have chosen that as my […]

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Why Did I Turn OFF Domain Name Masking?

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Last week, I forwarded and masked a new domain (that I had created to match my Twitter name KeepUpWeb) to this website.  Yesterday, I went back to my GoDaddy domain manager and took the “masking” off. This means that if someone keys the URL www.KeepUpWeb.com into their browser address bar, after they’re redirected here, the […]

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Oops! Did I Choose the Wrong Domain Name?

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Well, I don’t know whether I chose the right domain name or the wrong one. (Is there such a thing as a right or wrong name? Maybe “better” would be a more appropriate term.) I like the domain name that I registered for this website. It’s easy to spell and it reflects the content I […]

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Choosing a Domain Name Driving You Crazy?

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What TLD (top-level-domain) should you choose for your website? Should you use .COM, .BIZ, .US, .ORG, .NET? If you’ve built a brand and people already know who you are, your most obvious choice for your domain name would be to register your brand name. Chances are high that name will not be available but if it […]

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