Were you impacted by Google Hummingbird (the most recent algorithm changes)? What exactly is Hummingbird and how do you know for sure if any of Google’s SEO updates affected you? Check out this week’s #FridayFinds for a short synopsis and links to more in-depth articles that can help you better understand the most recent Google updates. Also, read a fun Halloween inspired article on what not to do on social media and check out 30 ideas for running contests on Facebook.
A Fan Gate is essentially a filtering tool to ensure that different content is visible to different users, depending upon whether they have Liked a Page or not. In fact, the name itself is suggestive of the function. It is a barrier, to go beyond which, a user has to fulfill some criterion; in this case, Liking the Page. Therefore, a Fan Gate enables those who have ‘Liked’ a Page to see all its content, while those who have not, see only part of it.