Last week, Klout made changes to the algorithm that they had been using to calculate scores. For anyone who is unfamiliar with Klout and their scores, basically, Klout is a company that attempts to measure “influence across the social web”. That’s a pretty tall order and there has always been a lot of skepticism to whether this can actually be done and if it is done, how accurate it is.
Continue reading “Does Your Klout Score Fit Into Your Social Media Strategy?”