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Social Media Strategy

Does Your Klout Score Fit Into Your Social Media Strategy?

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Last week, Klout made changes to the algorithm that they had been using to calculate scores. For anyone who is unfamiliar with Klout and their scores, basically, Klout is a company that attempts to measure “influence across the social web”. That’s a pretty tall order and there has always been a lot of skepticism to whether this can actually be done and if it is done, how accurate it is.

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