This week’s #FridayFinds introduces a viral video on the use (or should I say overuse) of #hashtags. I’ve also included a link to a study on the effect of using hashtags on Facebook. Did you know that using hashtags in your Facebook posts could actually decrease engagement? I’ve also shared a link to a great article on choosing a social networking site, a free guide to CRO (Conversion Rate Optimization) and some tips on Pinterest. I hope you find some useful information here.
Are you using images and video to promote your products? Most e-commerce merchants are aware of Pinterest but have you heard of Amazon Collections? Do you know what a Pinterest “rich” pin is? How can you use a 6-second Twitter Vine video or a 15- second Instagram video to communicate your brand? Check out this week’s #FridayFinds for a quick recap and links to four articles for more insight.
This week’s post in the weekly “Friday Finds” series highlights: Google Author Rank, Digg’s RSS Reader, Hashtags, Pinterest and Matt Cutts’ answer to the question of whether the use of stock vs. original photography affects Google Page Rank. Do you know the difference between Author Rank and Authorship? Do you have a good substitution for Google Reader? Would you like a resource for finding #hashtags? Should you be more active on Pinterest? Here are some great resources and please feel free to share your thoughts, reactions and ideas in the comment section.
Pinterest has been a hot topic lately, and with social media outlets skyrocketing, small businesses owners have begun looking into utilizing the Pinterest platform to increase profitability and drive traffic back to their sites. These same tactics can be employed by small business owners looking to sell their businesses, though there are a few things to think through before diving in completely.