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social media strategy – Keep Up With The Web – Sherryl Perry

Facebook Business Pages, WordPress Widgets #FridayFinds

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Have Facebook’s algorithm changes affected how many of your followers actually see your posts on your FB business page? If you’re not willing to pay Facebook to promote your posts, what’s your alternative strategy? (I’m spending more time on Google+.) In this week’s #FridayFinds, I share links to two articles that should get you thinking […]

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Building Your Personal Brand Online

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Last week, I published the guest post Managing the Reputation of Your Business by Kevin Anderson. One of Kevin’s recommendation is to brand yourself in addition to branding your business. Some of his suggestions are guest blogging and participating on social media sites. I agree that participating on social media sites and commenting on blogs […]

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Google Hummingbird, Social Media Strategies, Facebook Contests #FridayFinds

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Were you impacted by Google Hummingbird (the most recent algorithm changes)? What exactly is Hummingbird and how do you know for sure if any of Google’s SEO updates affected you? Check out this week’s #FridayFinds for a short synopsis and links to more in-depth articles that can help you better understand the most recent Google […]

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Blog Post Tips, Facebook, PicMonkey and Google Fonts #FridayFinds

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Are you looking to use social media more strategically? Do you know what your Facebook page looks like to other people or how to create a new graphic for your FB cover image? Want to use a more creative font for your WordPress website than the basic ones that are included in a standard WP […]

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Google Plus, Blocking Facebook Ads and Twitter Basics #FridayFinds

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Is Google+ part of your social media strategy? Should it be? How are you dealing with Facebook ads? Have you reached the point where you want to install an ad blocker? This week in my #FridayFinds post, I share articles that address these issues and my final share is a link to a beginner’s guide […]

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Is Triberr a Part of Your Social Media Strategy?

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Whether you’re a new blogger trying to drive that first initial traffic to your website or a seasoned blogger trying to grow your current readership and/or launch a new site, Triberr may be one of the social networking sites that you should consider joining.

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How Many Social Networking Sites Should You Join?

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How many social networking sites are there? Does anyone really know? How in the world are we supposed to know which ones to join? Sure, we should probably join the major ones that pop into most everyone’s mind (Facebook, LinkedIn, Pinterest and Twitter just to name a few) but what about sites like Biz Sugar, […]

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Does Your Social Media Strategy include Twitter Direct Messages?

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In my Time to Tweak Your Twitter Strategy article, I asked what strategy people were following for thanking people when they tweeted or re-tweeted your blog posts. I had read a couple of articles where bloggers had touted the value of not thanking them.  Instead of thanking them, the suggestion was to re-tweet something of […]

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Time to Tweak Your Twitter Strategy

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Hopefully, if you’re reading this post, you have some sort of strategy for participating on social media sites. You need a plan so that you don’t end up like Chris Brogan who found himself following 131,000 people on Twitter. (In 2011, Chris unfollowed everyone and started anew.) My premise has always been to approach social […]

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Does Twitter Drive Traffic to Your Website Blog?

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Last month, I decided to drastically reduce the amount of time that I spend on Twitter by: not strategically looking for content to share and cutting down on the number of RTs (re-tweets) for my followers. Instead, I subscribed to more Twitter feeds in my dlvr.it account. That way, I was adding more automatic tweets while spending […]

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