Can Klout Really Measure our Influence on Social Media?

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There are a lot of tools available to help businesses and entrepreneurs measure their social influence. Some are free and others are for a fee. Do we need a tool to measure our influence? How does one measure social media influence anyways? Even if we use a free tool, our time isn’t free. Our time […]

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The Buzz about Google+ Do You Love it or Hate it?

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By the number of comments on my last post, “Google+ Social Network – Part of Your Business Strategy?”, I can see that love it or hate it, people are talking about Google Plus. Some bloggers are getting passionate about this topic and if you’re on any of the popular social networking sites like Twitter, Facebook […]

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Google+ Social Network – Part of Your Business Strategy?

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Google created a bit of a media frenzy when they first launched Google+. They limited the number of invitations that they sent out. They also limited the amount of bandwidth that they made available. Getting an invitation wasn’t a guarantee that you’d be able to actually get in immediately. (I had images of trying to […]

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Can Bloggers Learn a Lesson From Watching American Idol?

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Is American Idol really a talent search or has it turned into a popularity contest? At the end, when the season 10 winner is announced will the most talented and promising singer of the season emerge or will we be left with the most popular singer standing? Last night, as I was watching to see […]

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8 Reasons I Do NOT Follow Like or Connect on Social Networking Sites

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Like everything else, our online profiles are a reflection on us. It’s part of our brand. Even our statistics tell a lot about us. How many followers do you have compared to the number of people you’re following? How many tweets do you have? Are people that I recognize and respect following you? Do you […]

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Ambassador of Buzz -Social Networking Done Right

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I was pleasantly surprised last week when I opened up a personalized thank you card from Grasshopper – a company that offers 800#s to small businesses. I had linked to them (using my affiliate link) in my article about online shopping being like a self-check-out lane.

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Who Should You Like, Follow and Connect With?

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Some business relationships naturally tend to be more beneficial than others. For example, if you are targeting businesses that cater to the wedding market, it makes sense to develop relationships with people who work in businesses such as event planners, florists and caterers. If you’re a mortgage lender, good contacts for you include realtors and […]

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Is Twitter a Distraction or a Referral Source? Take My Poll.

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Being analytical by nature, I don’t usually do much of anything without having a goal, a strategy and a plan. Even a trip to the grocery store involves a list (if only a post-it note), a destination and almost always a strategy involving a carefully laid out plan to combine multiple errands mapped out in […]

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5 Tips for Incorporating Twitter into Your Social Networking Strategy

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Social networking is all about connecting and building a community. To me, it’s really no different from socializing in “real life”. Sure, it may be a little more difficult because you can’t hear the person’s tone of voice or see the twinkle in their eye that lets you know they’re kidding but it still is […]

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4 Basic Steps to Better Blogging, Better Branding and More Business

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Want to drive more traffic to your blog/website? Want to reinforce your brand every time you leave a comment or ask a question? Want to link to other websites without driving your traffic elsewhere? Here are 4 simple steps that you can take. They won’t take much time and they’re all free. Most of these tips […]

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