I’m starting out 2013 with a recap post featuring the top six how-to articles that I wrote in 2012 that should help you incorporate SEO and social media into your WordPress blog. Many of you have told me that you have found my how-to posts to be of value. So, you’ll continue to see this type of post pop up on my blog throughout the next year. I also promise to continue sharing things that I learn along the way and I’ll often tie them into how they fit into my strategies. Bottom line, if you have any hopes of either making money by blogging or driving traffic to a website via your blog, you need to treat it as a business. Hopefully, together, we can share ideas and experiences that will help all of us find success in 2013.
Top 3 Posts in 2012 about SEO:
This is a follow-up post to the guest post “What Google Authorship Means for SEO” that was written by Stuart McHenry. Few people will challenge the premise that Google Authorship is important to SEO. After reading the comments left for Stuart, it became obvious that a lot of readers needed help setting authorship up properly. Although, there never seems to be a 1-size-fits-all solution when it comes to WordPress blogs and plugins, in this article, I offer the solution that worked for me.
I’m a firm believer that everyone who is responsible for a website should understand the basics of SEO. Sure, it can be complicated and sometimes trying to understand Google algorithms and the potential impact on your page ranking and organic search traffic can be enough to make your head spin but at the same time, good content will prevail and we should be writing for humans not search engines. In this article, I’ve featured 4 posts that I felt provided a good overview. Three of the four articles are guest posts including one that addresses SEO tips for E-Commerce sites.
This is a real how-to post (complete with screenshots) that features “The SEO Data Transporter Plugin” for WordPress. Have you ever changed your WordPress theme (or wanted to) and wondered what impact it would have on SEO? This year, I worked with two clients who wanted new looks and new themes for their blogs. When I researched the best way to migrate the SEO data, I was disappointed in how little information I found. The result was this post. It seems to have been the answer for several readers and several others bookmarked it for the future.
Top 3 Posts in 2012 about Incorporating Social Media into WordPress:
In this how-to post (complete with screenshots), I’ve explained how to use the “Like Box” social plugin that you’ll find in the developers section of Facebook. Let’s face it. A lot of people find code intimidating but it doesn’t have to be. If you’d like to have a “Find Us on Facebook” box like the one that’s in the sidebar of this blog, check out this post. You should be up and running relatively soon.
Everyone who uses WordPress should be familiar with text widgets but not everyone realizes how powerful these widgets can be. One of my favorite uses for text widgets is to feature video in the sidebar of a WordPress blog. Sites like YouTube provide you with the embed code. By simply copying and pasting this code into a widget, you can really punch up your site. What if you don’t want that same video on every page though? That’s not a problem. Just install the widget-logic plugin. Check out this post for step-by-step instructions and more screenshots.
Sure, there are lots of plugins for adding follow buttons. Too many plugins can/will slow down your website. If you’re looking for a short tutorial on how to add some HTML code to a WordPress text widget, you’re in the right place. You won’t find screenshots in this article but you should be able to follow these 5 simple steps. It just may help you feel more comfortable about doing a little coding too.
A Promise for 2013
I hope 2013 turns out to be a stellar year for all of you. My commitment to you is to continue providing you with common sense posts in easy to understand English. No “GEEK” spoken here! As always, I encourage you to engage in conversation in the comment section. Suggest ideas, add your 2 cents and help foster discussion.
I’m a firm believer that we can all learn from each other and my goal is to form mutually beneficial relationships with all of you. As we work individually to grow our own businesses, I am continually grateful for the respect and friendships that I have formed here. I’ve reached out to many of you on an individual basis and many of you have reached out to me too.
What sort of posts would you like to read about this upcoming year? Is there a topic that you want to learn more about? Please feel free to offer your suggestions and ideas.