For a day and a half, I’ve been meaning to sit down and write/post a new article. I’ve been struggling between catching up on my “social networking” and sitting down and writing. It’s like the cartoon with the little devil on one shoulder and an angel on the other. My top “priority” (and I use the term loosely because priorities shouldn’t be ignored) has been to write an article. After all, one of my weekly objectives is to post new content (preferably early in the week).
So, the angel on my shoulder has been telling me to sit down and write and the devil has been instructing me to answer emails, comment on blogs, tweet, check Facebook and play with the cat. (Ok, that last one even I can’t justify as being remotely constructive towards reaching any work related goals.) So what do you do if you’re struggling with writing an article for your blog?
Everyone has their own reasons for blogging. Some people blog to entertain, others to educate, others to promote products or services. Regardless of what you write about or what your style is, I believe there are certain unwritten rules that successful bloggers should try to adhere to.
Criteria for Writing a Blog Post
- Be Original (Don’t rehash other bloggers’ posts.)
- Be Creative (If you are writing on a topic that’s covered elsewhere, at least add a new spin.)
- Add Value (Value is in the eye of the beholder. If your post educates, entertains or even is a distraction, it may be valuable to someone.)
- Entertain (At least try to not be boring)
- Be Accurate (Many people believe that if it’s on the Internet it’s true. So, the least you can do is check out your facts before you post. Please.)
Personally I write to share business ideas and strategies. I like to be honest and tell you what is working for me and what isn’t. I also share from past experiences and most of all, I try to foster a conversation. As I always say, we can all learn from each other.
Inspiration for Writing
How do you get your ideas for new blog posts? Lots of times, I get my ideas from conversations with clients, friends and other bloggers. How often have we all heard, “Can I ask you a dumb question?” My reply is always that there is no such thing as a dumb question. (Well, I have heard a few but let’s leave that for another post.) As long as there are questions (and I know the answer), I shouldn’t run out of material to blog about.
So, why the dilemma this week? Why would this post just not write itself? The answer may be that I was over thinking it. In my determination to find the perfect topic that I could write about perfectly, I wasn’t writing at all.
Fortunately, while searching for diversions (and making the rounds of blogs that I hadn’t visited in a while), I visited Michele Welch’s blog and read her post Is Good Good Enough In Business? Michele had some questions of her own.
Time to hear from you! How do you handle writer’s block? What do you do when you’re struggling to write an article? Have you ever found yourself frantically writing to meet a self-imposed deadine or do you give yourself permission to skip a week?