Marketing is based on four concepts, commonly referred to by the acronym AIDA: First, you need to grab the customers Attention; you then generate their Interest in your product or service by highlighting the benefits it will bring to their lives; following this you create Desire (the “must have” mind-set); finally you motivate customers to take some Action (i.e., make the purchase).
Continue reading “How to Balance Traditional and Social Marketing Strategies”
There has been some buzz lately from bloggers worried that CommentLuv leaks link juice. Researching this question became more than just an academic question for me, as I have been seriously considering about adding CommentLuv to my blog, Internet Marketing Remarks.
Office space may be at a premium in your home. When this is the case, it is essential that you use every inch of space to its full potential. An organized office leads to more productivity and less stress. Finding ways to effectively use the space you do have is not as hard as some may think. Here are six tips for setting up a compact home office.
Continue reading “6 Tips for Setting Up a Compact Home Office – Guest Post by James Adams”
If you want your business website to flourish, at some stage you will probably get involved in search engine optimization. Also known by its acronym, SEO, search engine optimization involves strategies to attract the attention of search engines. These include using keywords, building up back links and posting fresh, relevant, unique and high-quality content. All of these things are simple but not easy. They take time and effort. This leads people to try and find short-cuts. With all the SEO strategies and tactics available, there are a number of things you need to stay away from completely.
Continue reading “Guest Post: What to Avoid When Implementing SEO Tactics by Wes Towers“
The popularity of blogging is increasing every day, as more and more people realize that it has a powerful earning potential and also allows them to express themselves to a large audience. However, it can be difficult to begin a blog when you’re already balancing work, family, and other life commitments. How do you find the time to add one more activity to your list? It’s important to consider what you want to get out of blogging and how much you’re willing to put into it. Here are five tips for juggling blogging and office work. Continue reading “Guest Post: 5 Tips for Juggling Blogging and Office Work by James Adams”
It’s a question many in business ask themselves: how do salespeople become successful? The answer is that they spend most of their time cultivating meaningful relationships with their clients, providing advice and assistance where possible throughout the buying cycle. Closing the deal is just the natural result of the relationship building process. Here are ten tips gleaned from successful salespeople designed to help you ink that successful contract. Continue reading “Guest Post: 10 Steps to Inking Successful Deals by James Adams”