Social Media Tools, Google Ads and WordPress Themes #FridayFinds

Share Button

What are some of your favorite social media tools? Check out this week’s #FridayFinds for a link to a great recap article of the 2013 Social Media Success Summit where forty four social media experts shared their expertise and favorite tools. Also, do you understand Google’s TOS (terms of service) as they pertain to the use of  your name and image in advertisements? You may be surprised what the default setting is. Then, to round out this week’s shares, we’ll take a look at WordPress themes that suite specific niche targets.

Tools for Social Media, SEO, Content Marketing & Influence: is a trusted resource for many bloggers. They’re the world’s largest online social media magazine with more than 225,000 email subscribers and they’re ranked by Technorati as one of the world’s top 5 business blogs.

In addition to their annual conference in California, Social Media Examiner also hosts podcasts, the LinkedIn group Social Media Marketing Networking Club and online conferences. This year, they hosted the online event 2013 Social Media Success Summit which ran from October 1st through October 23rd.

In case you missed it or are looking for a recap, check out The #SMSS13 Monster List Of Social Media Tools & Services by Ralf Skirr (@ralfskirr) on In his article, Ralf highlights some of the favorite social media tools and services that were shared by the 44 social media experts that presented. This is one article that you won’t want to miss. It includes brief descriptions, screenshots and links to the sites.

Opting Out of Google’s Shared Endorsements:

Did you know that it’s in Google’s terms of service that if you’ve rated or reviewed a Google product in the past that they can use your name and image as an endorsement within advertisements? There’s some confusion about this topic but what you can do is opt out of shared endorsements in your Google settings. To learn more, check out Brian Hawkins (@HotBlogTips) post How To Opt Out of Google’s Shared Endorsements  on

You can also learn more by watching Brian’s video on the subject.

Looking for a New WordPress theme:

Whenever I come upon great examples of website designs, I like to share them with you. This week, I came across 33 WordPress Themes for Every Person by Amberly Dressler on Amberly has compiled a great list of WordPress themes that designers and developers can use when developing niche websites. Some of the themes included are for: child care providers, musicians, restauranters, publishers, service providers, food lovers, bakers and more. Compilations like this can be a great idea for inspiration for tweaks to your design too.

Over to You:

What are your thoughts? Is Social Media Examiner one of your go-to resources for social media? Who else do you recommend? Have you checked out your Google settings lately?

Share Button

Author: Sherryl Perry

Welcome! If you're looking for help building an Internet presence that fits your needs and works for you, you're in the right place. I blog common sense articles about WordPress, social media and SEO. My goal is to help small business owners and entrepreneurs understand their core business. Together, we can develop and implement business strategies that make sense to you.

26 thoughts on “Social Media Tools, Google Ads and WordPress Themes #FridayFinds”

    1. Thanks so much Mary. I appreciate that. My two favorite social media tools are and BufferApp.

      I have a pro plan of and I use it to automatically share the RSS feeds from over 30 bloggers who I trust and respect. That saves me a lot of time. I would share more but some bloggers that I follow blog daily and I don’t want to flood my Twitter stream too much. Since they blog so often, I pick and choose what I share for them (usually posts that I see in my Triberr stream).

      I’m still using the free version of BufferApp but I’m seriously considering upgrading that too. With the free version, you can schedule up to ten shares for up to three social networks. (BufferApp also has stats that you can easily check too.) I’m beginning to realize that I can cut down the time that I spend “topping” off my buffer. So that will probably be the next premium upgrade I move to.

      What are your favorite tools?
      Sherryl Perry recently posted..Commenting On Blogs – What Strategy Works for You?My Profile

  1. Hi Sherryl,

    I like Social Media Examiner. There’s lots of in-depth info there. It’s not necessarily my ‘go to’ site. I’ve found some other sites and individual experts that I use as well, but I reference it quite a bit.

    I’ve heard lots of ramblings about Google’s shared endorsements where they use your name and image if you’ve reviewed a product of theirs. Not sure how I feel about what Google’s doing but then again I haven’t reviewed one of their products. I’ve sort of left that on the back burner.

    Thank you so much for the heads up on Amberly’s WordPress themes. I was amazed at how many themes there are! ‘m always looking for great new themes, so this is very useful for me.

    Thanks Sherryl and have a wonderful week 🙂

    Liz McGee recently posted..Social Marketing Results: A Creative Approach to More Sales & Traffic With Social MediaMy Profile

    1. Hi Liz,
      Thanks for letting me know that you found Amberly’s post valuable. Articles that share themes, website designs etc. are among my favorites.

      I haven’t reviewed Google products either. So, I was quick to opt out. As Jeevan points out (in his comment below) that he does review products. So, for him, it makes sense to have his profile appear in the results. I’ll definitely have to keep this in mind for the future.

      The thing about Social Media Examiner is that so many people share their posts that even though I don’t check it regularly, it pops up in my Twitter stream. Many times, the posts will be authored by favorite bloggers of mine. So, then, I do make it a point to drop by.
      Sherryl Perry recently posted..Managing the Reputation of Your BusinessMy Profile

  2. Hi Sherryl- I guess I need to check out Social Media Examiner. As you know I have only been using social media for a short period time and I am finding the whole thing overwhelming. I didn’t know about the Google’s Endorsement policy but years ago Google had people rating their site and for years my sister who was one of their tester, site for some major keywords always came up on the first page. She still ranks high but on as high as it once was. Really felt this was unfair. But Google’s main goal is to make money..
    Arleen recently posted..Lessons from Successful Branding EntrepreneursMy Profile

  3. Amazing !
    I was aware of just bufferapp, hootsuite ,feedly and shocial media tools . The list on ralfskirr’s blog has many tools for me to try out.The author there did a good research and thanks to you Sherryl for sharing this link with us .I’ll will surely try out some free tools from the list.


  4. SalesLoft seems like a great idea to me. Have bookmarked it and will definitely use it. Already use Yoast and WPtouch and am pleased with them.

    Have never reviewed any Google product which may have been a blessing in disguise. Good to know their policies.

    Some good themes featured as well for when it’s time to find a new one.
    Catarina recently posted..How can foreign businesses succeed in China?My Profile

    1. Catarina,
      Thanks for mentioning the plugins that you use. I used to use WPtouch but then, I started having issues with the mobile version displaying on my computer. When another blogger told me that it happened to her too, I deactivated it. I need to revisit that.

      I haven’t reviewed Google products either but I changed my settings just in case.

  5. Hi Sherryl

    I saw Brian’s post on Google’s shared endorsements but forgot to check that I’m not opted in to that. Luckily your post reminded me and I’m not so all good!

    I’ve clipped Ralf’s post to Evernote because that’s a really useful resource. I love testing things out so there’s a few new ones to me in the list. That’ll keep me happy for a while!
    Tim Bonner recently posted..Accepting Guest Posts So Far Has Been Hit And MissMy Profile

    1. Hi Tim,
      Thanks for letting me know that you found Ralf’s post useful. I have to check back because he was still in the process of updating it when I first read it.

      BTW – I’m glad that you mentioned Evernote. Adrienne Smith recently published an article about Pocket as an alternative to Evernote. I’m not using either one yet but I really should. Your mentioning it may be the push I needed. 🙂

  6. I do love testing new tools – thanks for sharing the article on that, Sherryl 🙂

    As for Google’s policy changes, I decided not to opt-in. Sure, they are making money from it, but it also helps my friends (recommendations are great for reviewing products/services, right? :D).

    And thanks for the themes collection too. I plan to start niche blogging in the future (although the recent updates in search engines are discouraging). So, the themes will be helpful.

    Thanks for sharing these resources, Sherryl. Hope everything is well.

    1. Ralf’s post will definitely give all of insight into tools that can help make our blogging lives easier Jeevan.

      I opted out of Google’s shared endorsements too. I like having my name and profile appearing in the search results for posts I’ve authored but I don’t want it to appear randomly on advertisements.

      Thanks for dropping by and taking the time to leave a comment. I appreciate letting me know that you found my roundup helpful.

      1. Hey Sherryl,

        Sorry I meant, I did opt-in. First I opted-out, and then I decided to change my decision (They will only display my profile on products/services I have reviewed. And, that’s fine for me. I don’t usually do reviews, but I want my friends to get the most of the reviews that I may post :D).

        1. Jeevan,
          I wondered if you meant that you did opt-in. I didn’t realize that you reviewed products. In that case, it makes sense that you would want your profile to display. Thanks for clarifying that for us!

          1. I didn’t do it with my previous blog, but I did do it with my first blog (mostly paid reviews. A lot of companies would pay to try their products and review it).

            I am planning to start reviews again 😀 (I am not planning to paid review offers, but I might change that decision). It also encourages me to try new products/books/services, so it is a win-win 😀

  7. Sherryl — Social Media Examiner is one of my “Bibles.” I save many of their “how-to” articles because they are so helpful. I attended Michael Steltzner’s first Social Media Summit in 2009 (online and a couple of more after that). His primary business was still writing white papers in 2009, if you can believe it. He understood the power of social media and grabbed the golden ring. It’s been amazing to follow the trajectory of stars in social media, which is still in its nascent stages.
    Jeannette Paladino recently posted..LinkedIn Most Used and Most Effective B2B Content Marketing StrategyMy Profile

    1. Jeannette,
      I believe you’ve been following Michael longer than I have. I attended the Social Media Summit in 2011. The number of followers that they have is impressive and well deserved.

Comments are closed.