Tag: Social Networking

Managing the Reputation of Your Business

You need a finger on the pulse of what’s being said about you. Today, that goes deeper than setting Google Alerts for your company. Between Facebook, Twitter, Google Alerts and Analytics, you can accumulate a lot of data very quickly. Since Facebook’s addition of hashtags to their engine, search has become a valid method of seeing what is publicly said about you. Business pages also come with insights that help show you the demographics of who is reading your material and opportunities for you to grow that readership. All of these changes or tools give you a space to glance at your efforts and process your work. If you spend too much time chasing down your data, you end up in a constant state of scrutiny, unable to actually launch a new campaign.

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Author Kevin AndersonPosted on October 29, 2013Categories Guest Posts, Social Media StrategyTags content marketing, reputation management, Search Engines, Social Networking55 Comments on Managing the Reputation of Your Business

Twitter Cards, Social Networks, SEO & Triberr Reblogging #FridayFinds

Today’s article in the weekly series #FridayFinds brings you multi-media Twitter cards, some social networking sites that you may be unaware of, an informative infographic on SEO and an introduction to reblogging on Triberr. It will be interesting to hear how many of you are on these sites, use Twitter cards and reblog on Triberr.

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Author Sherryl PerryPosted on May 31, 2013January 3, 2014Categories Friday Finds, Social Media StrategyTags SEO, Social Networking, Triberr, Twitter cards33 Comments on Twitter Cards, Social Networks, SEO & Triberr Reblogging #FridayFinds

How Many Social Networking Sites Should You Join?

How many social networking sites are there? Does anyone really know? How in the world are we supposed to know which ones to join? Sure, we should probably join the major ones that pop into most everyone’s mind (Facebook, LinkedIn, Pinterest and Twitter just to name a few) but what about sites like Biz Sugar, Blog Engage and Triberr? Aren’t those important social networking sites too? How do you determine which sites fit best into your social media strategy?

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Author Sherryl PerryPosted on May 1, 2013April 30, 2013Categories Social Media StrategyTags KnowEm.com, social media strategy, Social Networking, social proof55 Comments on How Many Social Networking Sites Should You Join?

Social Media Snapshot Men vs Women (#Infographic)

Where do you spend the bulk of your time on social media? I’m sure your answer depends on why you’re there. Let’s face it, social media can be a huge time waster and if we’re not careful, we can quickly lose track of whether or not we’re achieving our social media goals. (You are tracking your social media goals right?) So, which social networking sites should you be on? Well, if one of the ways that you define your target customer is by gender, you may want to take a quick look at this infographic:

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Author Sherryl PerryPosted on April 24, 2013Categories Social Media StrategyTags infographic, social media, Social Networking, target customer54 Comments on Social Media Snapshot Men vs Women (#Infographic)

How to Grow Your Google+ Followers

Google+ has emerged as a very popular social networking medium. Although it hasn’t replaced some other popular mediums such as Facebook or Twitter yet, it has its own charm and share of audience who enjoy the platform. However, most people are not familiar with Google Plus. So let’s check out some basic tips to increase your number of followers for those who are new to this platform!

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Author Charles HenryPosted on August 22, 2012August 25, 2012Categories Guest Posts, Social Media StrategyTags Google Plus, Google+ circles, Social Networking, visual marketing64 Comments on How to Grow Your Google+ Followers

How To Gain More Social Media Audience Through Photo Sharing

This is a guest post by Steven Papas.

People will always pay more in time to be entertained. The entertainment feature of social networking sites is in those fun words and creative pictures. Playing by this rule has pushed many businesses and brands to the limelight. Why write about your environment, what you saw on a vacation or how that last weekend seminar went, when you can take a few shots with your Smartphone and share them with your social media audience? If you appreciate online images, so will your audience.

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Author Steven PapasPosted on May 16, 2012December 22, 2013Categories Guest Posts, Social Media StrategyTags images, photos, social media, Social Networking69 Comments on How To Gain More Social Media Audience Through Photo Sharing

2 Tips on Using Social Media to Get Found Online

Have you ever launched a website, new product or a service and not known how to start driving traffic to your website? It’s virtually impossible to establish a meaningful presence on all of the major social networking sites. The old adage, “You can’t be all things to all men” is true. It’s important to have a social media strategy that works for you. What we need to do is focus on where our target customers are and establish our presence there.

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Author Sherryl PerryPosted on March 8, 2012June 22, 2012Categories Social Media StrategyTags facebook, linkedin, niche, social media, Social Networking119 Comments on 2 Tips on Using Social Media to Get Found Online

What is Your Twitter Strategy for Following Someone?

Are you on Twitter? How do you use it? How do you decide who to follow? I recently was in conversation with a potential client and we were talking about the value of building a fresh current website and featuring a blog. I was explaining how blogging is a great opportunity to build brand awareness and to drive traffic to his website. I then went on to explain how he could use social media websites such as Facebook, LinkedIn and Twitter to connect with existing and potential clients and be seen as an authority in his field. His response to me was “Twitter is for Twits”.

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Author Sherryl PerryPosted on January 27, 2012January 10, 2013Categories Social Media StrategyTags build awareness, social media, Social Networking, strategy, twitter106 Comments on What is Your Twitter Strategy for Following Someone?

Can Anyone Really Follow 131,000 People on Twitter?

On September 2^nd, Chris Brogan unfollowed all 131,000 of his Twitter followers. (As of now, he’s following 376 people and 191,010 people are following him.) Why did he decide to delete all of his followers and start over? Spam. He was receiving over 200 direct message spams a day. Chris is referring to this as the “The Great Twitter Unfollow Experiment of 2011”. Now this may sound a bit drastic but we’ve all heard stories of people who have deleted their Twitter accounts and started all over again for similar reasons. So what went wrong and how can you and I avoid getting into a similar predicament? What sort of Twitter strategy should we implement?

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Author Sherryl PerryPosted on September 6, 2011August 24, 2012Categories Social NetworkingTags building community, social media, Social Networking, strategy, twitter76 Comments on Can Anyone Really Follow 131,000 People on Twitter?

3 Steps to Develop a Branding Strategy for Social Media

When you’re on social networking sites or commenting on blogs, do you recognize bloggers that you know? Do you see familiar faces? Are there people online that you’ve never met, yet you feel you know them? If you see someone’s Twitter name or user ID, does their real name immediately pop into your head? If the answer is yes, I think it’s safe to say that those bloggers have implemented a strategy for branding themselves online.

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Author Sherryl PerryPosted on August 29, 2011June 22, 2012Categories Social NetworkingTags branding, business strategy, social media, Social Networking69 Comments on 3 Steps to Develop a Branding Strategy for Social Media

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